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Social Media
Billions of people use social media around the globe, and that includes virtually every single one of your existing and potential customers. Social platforms give you the ability to make real connections with your true fans. Sure, the specific platforms might change over time, but it’s clear that social is not a fad. We’ll focus on the most important platforms.
Online Marketing
It is no secret where your customers are. Virtually every single one of your existing and potential customers use sites like Google, Facebook, Instagram and YouTube. There is nobody you can’t reach if you know how to do it, no matter what you sell. And with paid ads, you can do it as fast as today. Of all the ways to market your business, advertising has biggest potential.
Online Advertising
Look, it doesn’t matter if you sell a product, a service, a subscription… online ads can work for you. It also matter who you sell to either. Particularly we hear a lot of B2B companies questioning online ads. Here is what you need to remember… regardless of your target audience, you are selling to PEOPLE. All use Facebook, Instagram, YouTube, and Google.